We … Get it in writing so there is no misunderstanding. These are good rules of thumb no matter the size or complexity of the Instagram collaboration. Instagram is powerful. Email is a more formal way of contacting influencers that Instagram. A Different Kind Of Instagram Scam. and let the brand drive the rest. In this part below, we’ll present you our 2 influencer outreach email templates that could get you new influencer collaborations if you use them well. Then comes the fun, or not-so-fun part… the pricing! Send an Email The importance of a well-crafted Instagram caption is threefold: They let you show off your personality (allowing you to stand out as a brand); It’s also completely FREE. When you reach out to brands by email make sure you are reaching out to an actual person as opposed to a team address e.g. Generic Collaboration Email Template; Hi [Insert Influencer Name], I love your post(s) about [insert topic here] on Instagram. It’s become a prime place for brands to show off their personalities and promote their products to the world. Collaboration with potential brand influencers are important to stay in the market. Here, we will be focusing on some of the key parameters that shouldn’t be missed out in a collaboration email. Just today (2 July, 2016), Hill posted pictures of a new blush-highlight duo on her Instagram, telling followers to sign up for email updates regarding the release of this new product. Brands and business owners are rightfully wary when dealing with unknown influencers – there’s always the risk of getting ripped off, shafted or slandered online. Target launched its series of designer collaborations in 2009 when it announced its exclusive Alexander McQueen line. INFLUENCERS tend to have larger social media followings and generally get the … Brand pitch email template for pitching to brands in a casual manner. Your first step should be to understand the brands specific need, wants, and asks. This collaboration email from TOMS, to showcase its partnership with Clare V., is definitely on the softer, more feminine side compared to the brand’s typical look. Also helps prevent changes in requests midstream. Working with brands on Instagram without a blog. Just starting out, I wouldn’t include any prices here. Influencer marketing is a trending topic in content marketing. This…” 332 Likes, 68 Comments - Angelica | Style Influencer (@genuinely_aa) on Instagram: “When is it okay to say NO to a brand collaboration? I know I’m raising my hand! Furthermore, your account needs a strategy, so get planning. Send a perfect collaboration email. 'marketing@brand.com'. Message the brand on Instagram and mention that you’d like to get in touch regarding a possible collaboration–the social contact is often on the PR team, but if not, they will definitely have the email address of the right person to get ahold of. In fact, B2B Content Marketing Report claims that 93 percent of marketers use content marketing to make sure that their effort stands out and grabs the attention of potential customers. If you’re representing Instagram in any other way, you should … For an influencer to get in touch with a brand, they usually start by sending a collaboration message on Instagram. Our posts will hit the top posts of all of Instagram. The following template is an example of how to write a casual brand pitch template. Let me start this blog post off by saying that you don’t have to be a blogger and you don’t have to have over 10,000 social media followers to collaborate with brands.. A Paid Partnership label is applied to the post in grey (as a meta-data timestamp). The difference between being a BRAND AMBASSADOR v.s. Think about it. ! It really depends on the influencer’s preferences. I would just include the services you offer (Instagram post, sponsored blog post, etc.) This is done so that the brand influencers can experience your product first-hand. Amazon has followed suit eight years later with its Calvin Klein partnership. And can be more effective. 1.Show them that you share the same values. If money gets brought up, you can refer back here and use that as a guideline. You've received your first email from a…” You've received your first email from a brand and they want to work with you! Like Robert B. Cialdini wrote in his book: “We like people who are similar to us. When your business collaborates with another brand, it's one effective way of marketing. “You are the company you keep.” Though that old adage is really meant for people, it’s applicable to retail brands, too. Million+ reach on Instagram with a special concentration on influencers in Hollywood. 4. It’s an effective way to grow your brand, connect with your exact customer and make sales. 3 best influencer outreach email examples of all time. Potential brands want to see that your Twitter, Facebook, Instagram and Youtube are all aligned with a similar type of audience. You can often find the influencers’ emails below their Instagram bios under ‘Contact’ or ‘Email.’ If an influencer has their email in their bio, you can be sure that they’re open to promoting businesses on their Instagram. We noticed the change in vibe right away—the pale millennial pink and “hand-written” illustrations make for a … They were all selling clothing/accessories, such as t-shirts, sunglasses and bikinis. So as both a linguist (that was my degree, way back when!) It’s taken a year and a half of ups and downs but finally at 44…” Brands want to know this! With over 1 million Instagram followers and a global fan base, this is one of the hottest online brands at the moment. As the unofficial signage for a collaboration in fashion, the letter has been used and abused by countless brands in 2018. The Parties agree and acknowledge that the Brand Ambassador shall perform promotion services in connection with Company through the Company’s social media channels, including but not limited to Twitter, Facebook, Instagram, Youtube, Pinterest, among others. Plan your content, post it to Instagram and see the profits roll in! You can get collaboration email example online to check out how it is written. Loads of brands give away free samples of their products to the influencers. Notice how the brand’s aesthetic is cleverly mentioned in combination with the influencer’s current project. If they haven’t mentioned any way to contact them, you can try any of the following strategies: 1. I see many businesses hesitate to collaborate with bloggers and brand influencers on Instagram because they don't know how to go about it. Earn money with Brand Collabs Manager. So when people search #balihotels #bali, #balispa, etc etc, they will see my post first. A branded content label is applied to a post as a result of a brand collaboration and comes from a creator, publisher’s Page or verified Profile ’with’ a business partner’s Page. Tarte Cosmetics x Grav3yardGirl Demo: 70% female age 18-40 in the United States (85% US followers and 15% European followers). Additionally, such Instagram influencer outreach templates can make the offer sweeter for the influencer. When a brand first reaches out to you through email, Instagram, or your blog, you should ask the brand what they’re specifically looking for in a collaboration. The only way to communicate the brilliant idea is through email. The App Icon (shown below) is only used if you are showing it on a device with other apps or if you are encouraging people to download the Instagram app. If you are looking to be detailed and truly emphasize your brand, its campaigns and products, here are 4 Instagram collaboration email templates to use: Generic Collaboration Pitch Template. How to introduce yourself. There are two types of posts in this category: One is a dedicated post that revolves around your brand’s products or services. an INFLUENCER: BRAND AMBASSADORS tend to have smaller social media audiences and generally purchase the product at a discounted price. Lots of moms I know collaborate with brands ONLY on Instagram with 500 or more followers! 24.8k Likes, 918 Comments - Emily Simpson (@rhoc_emilysimpson) on Instagram: “FINALLY feeling like myself again! At other times, a direct message on Instagram may also work. Step 1: Ask the brand what they’re looking for in the collaboration. The collaboration between Becca and Jaclyn Hill doesn’t look it’s going to end any time soon. Use the glyph to point to your presence on Instagram. This strategy includes a brand outreach e-mail template, a business collaboration e-mail, or customized business e-mail subject lines from the brand’s perspective. However, the process of the collaboration is a challenging part. Instagram Marketing: 20 Excellent Examples & Ideas from Top Brands With 600 million users, Instagram’s growth is showing no signs of slowing down anytime soon. If you follow The Uncorked Librarian (TUL) on social media, you know that Instagram collab scams and ugly Instagram rear their vicious, greedy heads in the form of kissy emojis and overkill cutesy terms of endearment from smaller clothing and makeup brands. Good Instagram captions can make or break your Instagram marketing game. This past week, I landed a dream collaboration with a brand called Princess Polly. How To Turn Down A Collaboration That Isn’t A Good Fit // I think as creatives, writers, small business owners and bloggers we have all been in a position where we are offered the opportunity to work with a company or brand, but it just doesn’t feel like the right fit for your community of readers or audience. I've got a few (successful!) A collaboration email hence is something that you should know of. If you have a business or brand, you can’t afford not to be on Instagram. and an experienced influencer, here’s how to write persuasive pitches that hopefully land you some work, and don’t leave you vulnerable to critisism. 3. collaborations under my belt and learned the ins and outs of working with a blogger or brand influencer for a collaboration on Instagram. Free Product Sample Outreach. Sometimes you may have to fill out a form with info about your brand and why you’re interested in a collaboration. 25 Inspiring Rebrand Examples Whether you’re looking for inspiration for your own rebranding project—or just love a good before and after—these diverse brands strike the perfect balance by focusing their messaging, elevating their aesthetic, and creating a stronger brand experience at every level. If you don’t have a blog, you can still work with brands! We’re no strangers to brand partnerships. They earn money when they successfully get people to purchase products from the company using their personal promo code. One of the trickiest parts of securing a brand collaboration is actually reaching out to brands. Most accounts that commented are small brands with a decent following, usually in the thousands. The content focuses on your brand and may also include an exclusive discount code for purchases or a custom giveaway. 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